We don't pick our music.

Of course we say 'I like this, i don't like that.' But at a core level it's impossible to design what we like. I'd be willing to bet that no one ever said 'you know what I'd like to hear? I could really go for some cheesy sci-fi movie effects mixed with hammered dulcimer, a little scratching, spooky guitar riffs, and some cranky girl singing,' and yet there's portishead...